Pooch Paper Appears on Shark Tank Season 12
A new dog waste bag company, Pooch Paper, has recently aired on Shark Tank Season 12. Owner Tracy Rosensteel was looking for a $2 million valuation for her business and was hoping to get a 12% stake in the company. She had prepared for her pitch for five months. This was her second appearance on the show and she was glad that she had the opportunity to do it.
The concept of Pooch Paper is based on the idea that people should be able to use paper instead of plastic to dispose of their dogs’ waste. As a result of the popularity of the product, the company has been getting lots of consumer interest. It is sold in over 1600 Target stores, over 500 KOA campgrounds, Pet Supplies Plus and more. People can also find the product in Japan, Dubai and Canada. In fact, it was featured in an article by Whole Dog Journal.
Before she appeared on Shark Tank, Tracy had been pitching the product on GenBiz, C Suite Network and the C-Suite Network. Her goal is to make her product a household name. She has been growing the brand and has recently signed agreements with PetSmart, the Compass Group, and over 500 KOA campgrounds.
Pooch Paper is a product that is a great solution to single-use plastics. It’s biodegradable and recyclable. It’s also made in the U.S. and with renewable energy. Users can twist the closed poop to pick up the waste. Moreover, it’s not available in plastic roll holders. However, it does have a unique fold that is unique to the company.
Tracy believes that the company will soon be selling to a major retail chain. She is currently negotiating with county level decision makers and municipal parks. With an investment from Kevin O’Leary, she has no doubt that her product will become a success.
She is a talented and well-educated entrepreneur who is known for her passions for fly fishing, photography, children’s books and travel. Tracy also has a background in finance and studio arts. She hopes to secure a $250,000 investment from Kevin and a 12% equity share in her company.
Ultimately, she took a royalty deal from Kevin, rather than an equity offer. She was happy with the price point, which was $1 per unit. But she is still interested in an equity investment.
She’s been a fan of Shark Tank since she saw it on television for the first time. Seeing it on TV gave her an opportunity to learn about the potential of her new product. Since then, she has been able to get her product into over 1700 PetSmart locations.
Tracy’s latest venture is a biodegradable dog poop bag that is able to be composted. This paper alternative is a popular product among dog owners. Although Tracy has not received a deal yet from the Sharks, she is hopeful that the investment will help her to grow her business.
She’s even selling her municipal dog parks to county-level decision makers. She’s been able to earn $50,000 in sales in seven months, and she believes that her product will be on the shelves of a major retailer very soon.